2016 SiteLink User Conference | Las Vegas

Inspire. Develop. Thrive.

Sunday, April 24, 2016

2016 SiteLink User Conference | Las Vegas

Inspire. Develop. Thrive.

Sunday, April 24, 2016

2016 SiteLink User Conference | Las Vegas

About The SiteLink User Conference

Join SiteLink on Sunday, April 24, 2016 at Bally’s Las Vegas Hotel & Casino for one of the most powerful and informative events in the self-storage industry. This is not your normal, high-level industry conference. Learn relevant and actionable items you can implement in SiteLink and at your store immediately.

SiteLink Web Edition is comprehensive management software that works with every part of your storage facility. Join panel discussions and educational sessions led by both SiteLink experts and customer power-users to learn how to get the most out of the software.

Meet with exhibiting SiteLink Technology Partners and find out about the latest integrations. Socialize and strategist with colleagues and industry leaders to gain insights into marketing, finance and operations, plus build lasting relationships with industry experts and SiteLink users who openly share their experiences.

Who Should Attend The Conference

The SiteLink User Conference has something for everyone, from single store facilities to large multi-site operations. No matter your role, attendees gain valuable, actionable information for improvement. Self-storage owners, operators, investors, accountants, both general and district managers, marketing team members, website developers and more will be in attendance.

It’s a place where leaders in the self-storage industry come face-to-face with the best resources. Our agenda covers a wide range of topics grouped for either daily operators or owners/corporate office/financial management/district managers. Learn how to increase rentals, maximize profits and lower costs with SiteLink.

Conference Location

The 2016 SiteLink User Conference will take place on the top floor of the Bally’s Las Vegas Hotel and Casino in the Skyview Ballrooms. Book a room right in Bally’s or next door at the Paris Hotel and Casino. The two hotels are connected and either is ideal for those staying to attend the ISS World Expo that follows.

Tickets Include

This Conference sells out every year. Don’t wait, order today.

  • Educational Sessions
  • Access to dozens of SiteLink Technology Partners
  • Refreshments, Buffet Lunch and Cocktail Reception
  • Raffle ticket
  • All booking and credit card fees included
2016 SiteLink User Conference | Las Vegas
The SiteLink User Conferences have been very informative and I always pick up a new tidbit or two or three that makes using the software even better for our team and managers. From seeing how others use scheduling, some shortcuts, even custom reports, all of this is useful in helping our teams continually beat the REIT’s on better income and higher NOI each quarter. M. Anne Ballard
The conference was VERY well organized – Kudos to your planners for this event. I’ve setup events and seminars and I know it takes a lot of work to make it effortless for the attendee. It was easy jump from session to session. I did not want to miss anything! Michelle Morrissey

2016 SiteLink User Conference Agenda

Time Daily Operators Owners / Corporate Office / Financial Management / District Managers
7:30 - 9:15 AM Partner Expo & Registration
9:15 - 9:45 AM Welcome To The Expo / Product Highlights / Agenda
(Skyview Room 5/6)
9:45 - 9:55 AM Break
9:55 - 10:30 AM SiteLink eSign
Making YOUR Life Easier With The Paperless Office
(Skyview Room 2)

SiteLink - Eric Lewis
The Top Reports for Boosting Profits Now
Understanding Financial Reports And Key Indicators
(Skyview Room 3/4)

SiteLink - James Renouf
Guest Speaker - Lynn Sykes
Why SiteLink eSign
All You Need To Know About Electronic Signature & Storage
(Skyview Room 5/6)

SiteLink - Jim Ferguson & Michael Benfield
Guest Speaker - Melissa Stiles
10:30 - 10:40 AM Break
10:40 - 11:15 AM Tips & Tricks For Daily Operations
Getting The Most Out Of Our Time
(Skyview Room 2)

SiteLink - James Renouf & Amird Caballero
Guest Speaker - John Manes
Hidden Gems In Plain Sight
How An Expert Uses The Management Summary & Key Reports
(Skyview Room 3/4)

SiteLink - Jim Ferguson
Guest Speaker - Anne Ballard
Launch The Paperless Office Today
Boost Rentals, Cut Costs (and risk) & Improve Collections
(Skyview Room 5/6)

SiteLink - Eric Lewis
Guest Speakers - Jim Mooney
11:15 - 11:25 AM Break
11:25 - 12:00 PM Daily Uses Of TOTAL CRM
Capture Every Lead And Convert More Leases
(Skyview Room 2)

SiteLink - Michael Benfield & Amird Caballero
Guest Speaker - Melissa Stiles
Track Leads Start To Finish Using TOTAL CRM
Make The Most Out Of Your Marketing Efforts
(Skyview Room 3/4)

SiteLink - Jim Ferguson
Guest Speaker - Christina Alvino
Panel -- The Great Equalizer; Technology Available At Your Fingertips
(Skyview Room 5/6)

SiteLink - Luke Lenzen & Markus Hecker
Guest Speakers - Mark Yandow & Alex Patterson
12:00 - 12:45 PM Lunch (Skyview Room 5/6) With 10 Minute Future Road Map With Luke Lenzen, SiteLink CTO
10 Minute Technology Partner Overview With Chuck Vion, SiteLink Marketing Director
12:45 - 1:25 PM Partner Expo - (Skyview 1)
1:25 - 2:00 PM Keeping Your House In Order (Part 1)
Mastering Reminders And The Daily Close
(Skyview Room 2)

SiteLink - James Renouf
Guest Speaker - Jim Mooney
Corporate Audits
Spotting Red Flags And Regular Check-ups Made Easy
(Skyview Room 3/4)

SiteLink - Eric Lewis
Guest Speaker - Alyssa Quill
Your Competitive Advantage: SiteLink Merchant Services
Saving Time, Lowering Fees And Improving Audits
(Skyview Room 5/6)

SiteLink - Jim Ferguson & Michael Benfield
Guest Speaker - John Manes
2:00 - 2:10 PM Break
2:10 - 2:45 PM Keeping Your House In Order (Part 2)
Mastering Uncommon Situations
(Skyview Room 2)

SiteLink - James Renouf & Amird Caballero
Start Your Price Optimizer Now
How To Offer The Right Price
(Skyview Room 5/6)

SiteLink - Michael Benfield & Jim Ferguson
Guest Speakers - John Manes, Peter Spickenagel * Andrew Kane
2:45 - 2:55 PM Break
2:55 - 4:00 PM Panel -- Daily Operators Open Forum Q&A
(Skyview Room 2)

SiteLink - Eric Lewis & Amird Caballero
Panel -- Ask The Experts About Today's Topics
Including Difficult And Controversial Items
(Skyview Room 5/6)

SiteLink - Markus Hecker
Guest Speakers - Amy Nolan, Peter Spickenagel & Craig Robertson
4:00 - 5:30 PM Closing Remarks, Cocktail Reception & Raffle
(Skyview Room 3/4)

User Conference Guest Speakers

Listen and engage with SiteLink's own experts and also SiteLink customers in 13 educational sessions and 3 discussion panels.
Some of the self-storage industry thought leaders that will be guest speakers include:

Christina Alvino
Director of Marketing
Great Value Storage

Session: Tracking Leads Start To Finish Using TOTAL CRM

Christina Alvino is the Director of Marketing for Great Value Storage, a self-storage operator with over 60 locations nation wide. With a background in multiple roles Christina has a broad range of analytical and creative skills in marketing and operations for multi-property brands. She is also highly skilled at tracking data to improve campaign effectiveness and drive revenue.

Anne Ballard
President of Training, Marketing & Developmental Services
Universal Storage Group

Session: Hidden Gems In Plain Sight

Anne Ballard is President of Training, Marketing & Developmental Services for Universal Storage Group. Known worldwide as The Hat Lady, Anne was the founder and president of Universal Management Co. She's a former president and current board member of the Georgia Self Storage Association and has served on the national Self Storage Association's board.

Andrew Kane
District Manager
The Storage Place

Session: Start Your Price Optimizer Now

Andrew Kane is the District Manager of The Storage Place with 11 facilities operating and several more under construction. With a service/sales background, Andrew's main responsibilities at The Storage Place include rate management; hiring, training and motivating the employees; watching sales trends; and correcting deficiencies in the market.

John Manes
Owner
Pinnacle Storage Managers

Sessions: Tips & Tricks For Daily Operations + Your Competitive Advantage: SiteLink Merchant Services + Start Your Price Optimizer Now

John Manes is an owner and operator of Pinnacle Storage Managers with 5 properties and growing. Prior to purchasing his first property in 2015, John served as COO for The Jenkins Organization overseeing all home office & field operations for 55+ self-storage facilities. John also served as one of 3 Regional VPs for Sovran Self Storage (Uncle Bob’s Self Storage) with over 120 stores.

Jim Mooney
Director of Operations
Devon Self-Storage

Sessions: Why SiteLink eSign + Keeping Your House In Order 1

Jim Mooney is Director of Operations for Devon Self-Storage and is responsible for streamlining procedures and implementing products to help the stores. He is the main contact for the vendors Devon utilizes. Jim has a strong background in retail sales and customer service. He worked in the retail environment for 18 years.

Amy Nolan
Owner
The Storage Place Self Storage

Session: Panel -- Ask The Experts About Today's Topics

Amy Nolan co-owns The Storage Place Self Storage with her husband Pat. Starting with a single store 20 years ago, their portfolio is now eleven stores over coastal and South Texas with an additional two facilities slated for 2016. Amy is a former president and current executive committee member of the Texas Self Storage Association.

Alex Patterson
VP of Technology & Revenue Management
Personal Mini Storage

Panel: The Great Equalizer; Technology Available At Your Fingertips

Alex Patterson heads Personal Mini Storage's growth and revenue management strategy for 35 self storage locations, including rate management, systems design, and technology. Alex has developed and implemented proprietary systems and applications that integrate with SiteLink in areas of revenue management, lead management, business analytics, and online rentals.

Alyssa Quill
VP & Managing Partner
Storage Asset Management

Session: Corporate Audits

Alyssa Quill is the Vice President and Managing partner of Storage Asset Management. Prior to starting Storage Asset Management with Jay Hoke in 2010, Alyssa ran the Property Management Division of Investment Real Estate for two years. Previously, Quill served as Vice President of Operations for Extra Space Storage, a storage REIT with over 650 facilities in the United States.

Craig Robertson
VP of Storage Operations
Morningstar Properties

Session: Panel -- Ask The Experts About Today's Topics

Craig Robertson is the VP of Storage Operations for Morningstar Properties storage operations and oversees operations of 100+ storage facilities. Prior to joining Morningstar, Craig spent 5 years with Public Storage as a District Manager. Craig previously served as President of the Board of Directors for the North Carolina Self Storage Association.

Peter Spickenagel
Project Manager
Farmer Development, Inc.

Sessions: Start Your Price Optimizer Now + Panel -- Ask The Experts About Today's Topics

Peter Spickenagel is currently overseeing and directing ground up and conversion self storage projects from concept to completion for Farmer Development, Inc. Previously, he was the VP of Operations for Storage Pros Management overseeing all operational aspects for the company’s fifty-eighty properties.

Melissa Stiles
Marketing Manager
Storage Asset Management

Sessions: Daily Uses Of TOTAL CRM + Why SiteLink eSign

Melissa Stiles is the Marketing Manager of Storage Asset Management and is responsible for the direction of marketing and sales functions for the managed self storage facilities, including the development and execution of marketing plans, digital and print marketing, social media, press releases, advertising, seminars, public relations, and special events management.

Lynn Sykes
District Manager
Storage Asset Management

Session: The Top Reports for Boosting Profits Now

Lynn Sykes is the District Manager for Storage Asset Management’s properties in VA & NC. Before joining SAM, Lynn was the Director of Operations for AAAA Self Storage Management Group and Suburban Management Group. Lynn currently serves on the Board of Directors for the Virginia Self Storage Association and is a frequent presenter for National and State Associations.

Mark Yandow
CEO/COO
Self Storage Management Company

Session: Panel -- The Great Equalizer; Technology Available At Your Fingertips

Mark Yandow is the CEO/COO of Self Storage Management Company (SSMC). SSMC operates ~2,000,000 square feet of storage space in California and Arizona. Mr. Yandow has an MBA, a BS in Finance, extensive corporate experience and architected best in class supply chains across multiple industries.

SiteLink User Conference Sponsors

SiteLink would like to thank the following companies who help make this event possible.

Overall Conference Sponsor
District Manager
District Manager

District Manager is the only income maximization software in the self-storage industry. District Manager can potentially increase the value of each store by a million dollars or more. Their automatic auditing finds income left on the table through rent discounts, concessions, manager giveaways and even theft.

Platinum Conference Sponsors
SpareFoot
SpareFoot

SpareFoot sends new customers to storage facilities by helping people reserve units at 10,000+ locations nationwide. Clients get exposure to millions, the ability to compete online, and increased profitability. SpareFoot partners with exclusive brands like American Express, AAA, Penske, and SelfStorage.com to promote you across the web and beyond.

SiteLink Support Sponsor
G5
G5

G5, the leading digital marketing provider in the real estate vertical, empowers businesses to market with confidence. G5 experts create custom strategies that are evolved through real-time insights. Delivering the right prospects to your website for lead and lease conversion ensures your occupancy and NOI goals are exceeded.

SBOATI
SBOATI

SBOA Tenant Insurance is an insurance product that was created by self storage owners for self storage owners, with tenants in mind. Since its 2011 foundation, SBOATI has taken a leading role in the self-storage industry. From 2013-2015, we’ve been rated the Best Tenant Insurance by Inside Self Storage.

Gold Conference Sponsor
StorSmart Insurance
StorSmart Insurance

StorSmart Insurance was formed by insurance and storage professionals to bring the best value and integrity for both owners and customers. StorSmart makes tenant insurance easy. We provide access to several coverage limits to meet your customers' needs as well as providing assistance in meeting your facility's risk management goals.

Silver Conference Sponsors
Automatit
Automatit

Since 1996, Automatit, Inc. has been evolving with web development and marketing. In 2015 Automatit earned a spot on the Inc. 5000 fastest growing private companies in America. A Google Partner with 20 years of development experience, we currently provide services for over 1000 SiteLink facilities and offer self storage operators customized website solutions.

Call Potential
Call Potential

Proactive tools prompt entry of leads, setting a follow-up schedule for faster rentals, better analytics and higher revenues with less time bogged down in manual tasks. Built specifically by storage for storage, CallPotential is a sales, marketing, collections, and DIY call center platform to help you: Rent Faster. Rent Smarter. Rent More.

Bronze Conference Sponsors
Bader Company
Bader Company

For more than 35 years, Bader Company has been a nationally recognized leader in “point-of-lease/point-of-sale” insurance. Bader Company makes insurance easy for owner-operators and tenants alike. Bader Company is a marketing and administration company that specializes in niche markets where there’s an insurance need, repetitive payment stream, and an opportunity for clients to offer products to their customers.

XPS Solutions
XPS Solutions

XPS Solutions offers complete call center service and support for the self-storage industry. Our comprehensive product suite works to eliminate missed rental opportunities and retain profitable clients. We provide Digitally Recorded Calls, Internet Services, Tracking, Reporting, and Prospect Incentives designed to get your callers to your facility.

Conference Item Sponsors

SiteLink Partner Exhibitors

Self-storage software that works with best-in-class technology partners allow owners the freedom to choose the richest, full-featured experience for their business and their tenants. The SiteLink API provides more data points to its technology partners to integrate services in real-time. Share account details, optimized unit pricing, availability and more to services like call centers, web designers, listing services and others.

Talk with the following companies during our Partner Expo hours and throughout the day for the latest on integrations.

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